Remove Algorithm Remove Annotation Remove Competitive Remove Win
article thumbnail

Content Authority: Potential Measures of Authoritative Content - Whiteboard Friday

Moz

Google has said quite clearly that expertise, authority, and trustworthiness are very important parts of their Quality Rater Guidelines, but the information has been pretty flimsy on exactly what part of the algorithm helps determine exactly this type of content. So I think this one, the ALBERT algorithm really has a lot of potential.

article thumbnail

Fresh Features & Functionalities: A Six Month Look back at What’s New in Moz Pro

Moz

In March, we updated the algorithm that powers DA — to keep pace with the search engines and predict ranking ability better than ever before. Want to know how others are using Moz Pro to get the competitive edge? Pro tip: Want the inside scoop on which content is most likely to win you a particular feature snippet type on a SERP?

article thumbnail

Complete Guide to Google Shopping Ad Extensions, Annotations & Labels for 2023

GrowbyData

G oogle Shopping Ad extensions, annotations & labels are additional contents displayed on Google Shopping ads, apart from the title, price, image & store name, which help your ads stand out in the auction, while enticing shoppers to click on your product ads over your competition. Sale Price Annotations. Shipping Labels.