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How Southwest’s CIO modernized the airline through turbulent times

CIO

Taking the helm as CIO is a major transition for any IT leader, but Lauren Woods’ experience at Southwest Airlines stands apart. I ended up leaning on my partners in the business and learning so much from them about how our airline worked and what it was like on the operational side,” she says. We’re a better airline for it,” she says.

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Delta takes off with modernized blend of mainframes and cloud

CIO

When it comes to IT, Delta Airlines is climbing higher into the clouds even as it keeps its footing on solid ground. In partnership with AWS, the airlines started migrating many front-end applications and distributed applications that “marry” themselves well to the cloud while retaining traditional back-end workloads on the mainframe. “The

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Competitive Intel: A Complete Definition and Guide

Netbasequid

Say, for instance, you’re an airline; you find out that a competing airline has reduced the ticket price for a certain route and you do the same to maintain your customer base. It offers intimate knowledge of your market, which is crucial to your longevity as a business, regardless of vertical. The Power of Knowledge.

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Social Media Listening: A Must-Have Tool for Brands

Netbasequid

Using it to your advantage gives you a massive leg up on the competition. And that’s an advantage because the intent is always expressed online, so brands can detect areas that are getting traction and those that are falling flat. It also takes a precise knowledge of consumer pain points and the movement of global trends.

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