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Don't miss out on the upcoming SCIP Workshops and Webinars

SCIP

WEBINAR ALERT COMPLETE YOUR COMPETE STRENGTHENING YOUR COMPETITIVE AND MARKET INTELLIGENCE STRATEGY In the rapidly evolving landscape of competitive and market intelligence, staying ahead of the curve is not just an advantage, it's a necessity.

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Contify, a Leading Competitive Intelligence Platform to Sponsor SCIP IntelliCon 2020

Contify

Contify, the AI-enabled market and competitive intelligence solution s provider, has announced that they are a silver sponsor at the SCIP IntelliCon 2020. SCIP is the largest non-profit community of Strategic & Competitive Intelligence leaders. About SCIP.

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Strategy-Analytics Revolution

SCIP

"By approximating real-world behavior, mathematical modeling and simulation can be used to highlight important trade-offs and assumptions associated with various strategic choices , forecast market demand under different scenarios, and help managers understand and predict competitive responses or customer behaviors.". READ THE ARTICLE.

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New CI Magazine article - Big Data Can Boost the Value of CI

SCIP

Help SCIP Shape the Future! What changes are in store over the next 3 years in how companies use market and competitive intelligence? Take a few minutes to share your opinion , and you can win one of 5 Amazon gift cards! (To 3 ALL NEW ways to use SCIP. Podcast on strategy, intelligence & leadership.

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Competitive Intelligence Spotlight #35: Laurie Young, Director of Competitive Intelligence with Lone Star Analysis

ArchIntel

Laurie Young , director of Competitive Intelligence with Lone Star Analysis , recently spoke with ArchIntel regarding how competitive intelligence has changed with the emergence of new technologies, how to manage customers’ needs and strategies, as well as building partnerships and customer relationships in the marketplace.

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Using Continuous Intelligence to Identify Unmet Needs

Netbasequid

As we shared in a recent webinar with SCIP, How to Accelerate Your Business with Continuous Competitive Intelligence , consumers are well aware that brands need them, and they aren’t afraid to jump ship if they don’t like something. Unmet needs understanding is an important part of brand health management too.

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What is a Competitive Analysis? 2023 Guide

Netbasequid

There’s a Market-Based View (MBV) economic theory that sees market conditions as the primary strength for competitive businesses. As marketers, we know that having market intelligence – e.g., about new businesses, patent applications, and developing partnerships – is crucial to maintaining a competitive edge.