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Introducing Smart Summaries for Companies

Alpha Sense BI

Rather than searching through disparate sources to glean the information you need on a competitor or corporation, leverage Company Smart Summaries to learn the “table of contents” of an organization. What can you learn with Company Smart Summaries? To get started with Smart Summaries, sign up for your free trial of AlphaSense today.

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How to Master a Market Landscape Analysis in Three Steps

Alpha Sense BI

Few things can be more daunting—or exciting—than a blank research slate. Whether you’re entering a new market, investigating nascent growth opportunities, or crafting a strategic recommendation, the first step to transforming that blank slate into a successful outcome is undoubtedly understanding the market landscape.

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Debunking 5 Popular Expert Network Myths

Alpha Sense BI

Our all-in-one market intelligence platform allows users to streamline their primary research workflows with on-demand access to our expert transcript library and Expert Call Services. One common misconception is the view that expert perspectives may introduce a potential risk for bias in the research process.

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How Competitive Analysis Will Benefit Your Company

Owler

A company's competitive landscape evolves all the time, so no market is without two or more companies selling similar products and services. With Owler Pro, you’ll be able to conduct thorough competitor research. By conducting thorough research, your business can identify new areas for growth and plan practical actions.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

Organizations often use software and platforms such as Owler Pro to learn more about their industry. For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment.

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How to conduct market analysis for 2022

ATTEST

It can include the market size , various market segments, consumer buying patterns, competitors in the market, and the economic environment. Market analysis can vary greatly in scope. But brands will also take quicker “pulse checks” to get market data as new trends or market shifts appear on the horizon.

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How to conduct market analysis for 2022

ATTEST

It can include the market size , various market segments, consumer buying patterns, competitors in the market, and the economic environment. Market analysis can vary greatly in scope. But brands will also take quicker “pulse checks” to get market data as new trends or market shifts appear on the horizon.