CIO
FEBRUARY 13, 2023
CIOs anticipate an increased focus on cybersecurity (70%), data analysis (55%), data privacy (55%), AI/machine learning (55%), and customer experience (53%). Dental company SmileDirectClub has invested in an AI and machine learning team to help transform the business and the customer experience, says CIO Justin Skinner.
ATTEST
OCTOBER 19, 2022
Add to that three layers of quality control, both human and machine-learning-led, and you can confidently use your data for business decisions. Best uses: you want to launch a survey for solid market research. You can easily compare your own KPI data against your competitors in an interactive dashboard.
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Datapine Blog
SEPTEMBER 1, 2020
Primary KPIs: a) Unaided Brand Awareness. The first market research KPI in this most powerful report example comes in the form of unaided brand awareness. This market survey report sample KPI focuses on aided brand awareness. Primary KPIs: a) Usage Intention. b) Aided Brand Awareness.
Zoominfo
MAY 11, 2021
The primary KPI to monitor is match rate. Intent data notifies you when prospects show interest in learning more about—and potentially purchasing—a solution like yours by consuming content relevant to your business. Let’s say you have three audience segments. That’s where intent data comes in. Here’s how it works.
Zoominfo
MAY 11, 2021
The primary KPI to monitor is match rate. Intent data notifies you when prospects show interest in learning more about—and potentially purchasing—a solution like yours by consuming content relevant to your business. Let’s say you have three audience segments. That’s where intent data comes in. Here’s how it works.
ATTEST
FEBRUARY 24, 2023
Using Attest, you can also analyze consumer behavior or study market trends through focus groups. Every data point goes through three-layer checks apart from human and machine-learning-model-led reviews. You can use Latana to segment audiences, analyze competitors, or create industry benchmarks.
Datapine Blog
NOVEMBER 27, 2019
That’s why it is of utmost importance to start with utilizing the right key performance indicators – there are numerous KPI examples that can make or break the quality process of data management. Tech giants use AI in many different ways that will alternate the machine learning process and we should keep an eye on this process in 2020.
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