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How to Utilize Secondary Market Research

Netbasequid

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research? Let’s take a look!

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The 6 Market Intelligence Themes Driving H2 2023

Alpha Sense BI

Swiftly pinpointing trends and analyzing them, then, becomes a crucial component of effective market intelligence (MI)—from strategy and business development, to IR, all the way to consulting. Stay Ahead of Trends Missing a market-moving trend can mean the difference between long-term success and irreversible consequences.

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2023 Global Consumer Insight Analytics Report Reveals Research Trends

Netbasequid

To succeed, companies must have the capacity to gather and merge multiple consumer and market data sources. And our 2023 Global Consumer Insight Analytics survey report showcases how marketers across various industries leverage consumer research to promote brand recognition and drive business growth.

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Ep. 406 – Nadia Masri, founder of Perksy, on how to Navigate a Successful Career in Market Research

Happy Market

My guest today is Nadia Masri, Founder & CEO at Perksy and Forbes 30 Under 30 in the 2019 Marketing & Advertising division. Founded in 2015, Perksy is a market intelligence platform that leverages mobile to drive real-time insights from hyper-targeted, hyperlocal audiences of Millennials & Gen-Z. 00:00:00] Jamin: Hi, I'm Jamin.

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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Executive Profile: Nancy Shirley, Global Sales Forecasting and Competitive Intelligence Manager at Adient. Nancy Shirley CI Manager Adient.

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

These are an often-ignored market intelligence tool. Participate in discussions, observe conversations, and identify key trends and challenges, offering valuable information for both competitor analysis for product teams and competitive intelligence for marketing. Name * First Name Last Name Email * Thank you.

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Private Equity Buybacks on the Rise: What You Should Know

Alpha Sense BI

Source: EY Market volatility has undoubtedly created an unfriendly IPO environment in recent years, and its reach spans into other transaction activity as well. M&A activity fell to its lowest level in ten years globally in 2023, as high interest rates and an economic slowdown weighed on companies’ deal-making confidence.

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