Similarweb

JULY 15, 2021

According to Ryan McConnell, the senior vice president for consulting at the research firm Kantar, “Somewhere between half the world and two-thirds of the world are going to tune in at some point.” How to keep up with Olympic-sized competition. Similarweb provides the data to show you just how well your competition is performing.

Sports 111

Sports Marketing Marketing Gaming 111

SpyFu

DECEMBER 19, 2022

With so much competition and ever-evolving algorithms, it can be extremely challenging to get your website to the top of Google. You can use content research tools like BuzzSumo to identify the most shared and trending pieces of content. This will help you brainstorm ideas for content that your target audience will love.

Profiling 111

Profiling Analysis Brainstorming Competitor Analysis 111

SpyFu

FEBRUARY 10, 2021

Competitive analysis is how we find these opportunities, plan our content strategy, and capitalize on our competition’s weaknesses. Competitive analysis is not easy. You can do that on our purpose-built SEO competitive analysis template or on whichever program makes it easy for you.

Analysis 116

Analysis Competitive Brainstorming Research 116

SpyFu

JANUARY 15, 2021

For example, as a keyword research tool, we would track “keyword research,” “competitor research,” and “seo help.” Of course, you already know that your competitors post about similar topics, and their sites likely won’t make for good guest-posting opportunities. Then, brainstorm content that answers the questions.

Brainstorming 112

Brainstorming Marketing Marketing Research 112

CXL

FEBRUARY 3, 2022

When sales increase and your marketing objectives shift towards creating a preference for your brand over the competition, you’re heading toward the growth stage of product lifecycle marketing. Let customer and competitor research guide you. Qualitative research gives you the why behind the what.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

ATTEST

FEBRUARY 24, 2023

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

Profiling 52

Profiling Benchmarking Market Research Marketing Research 52

SpyFu

JUNE 7, 2021

The tools you use to do research have a direct impact on the kind of data you’ll be able to gather. Long gone are the days when you could brainstorm some search terms for your site, mix them into your content (or advertising copy), and test to see what worked. So how do you choose which keyword tools to use for your research?

Business 122

Business Research Competitive Profiling 122