Take Control of Your Brand with Direct-to-Consumer (D2C)
Evalueserve
JANUARY 21, 2021
The current trends in D2C are driving huge wins for the CPG industry! PepsiCo launched two new D2C e-Commerce Web Properties in 2020: PantryShop.com & Snacks.com. Nike has also invested heavily in its D2C initiatives over the past few years by improving its e-commerce website and the NikePlus membership program.
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