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Picking a Digital Marketing Niche for Your Agency

mention

You’ll have to constantly battle with the more established agencies and industry juggernauts that have a deep-pocketed advantage over you. You’ll encounter far fewer competitors in a niche, leaving more opportunities for you to exploit. Take advantage of these connections and build a strong referral network for your agency.

Marketing 167
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What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. Some of the factors that you should consider to include in your competitor analysis are: Product offering: What products and services do your competitors offer, and how do they compare to your own?

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What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. Some of the factors that you should consider to include in your competitor analysis are: Product offering: What products and services do your competitors offer, and how do they compare to your own?

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Quotes are provided on an individual basis.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

When marketers gather intelligence, they’re examining their competitors, product performance, consumer base, the state of the industry, and more. Collective knowledge gathered across an entire industry brings many advantages. Though both are key to developing a winning market strategy, neither process is interchangeable.