Podcast Episode: Taking a Tiered Approach to Your Competitive Landscape
Crayon
JULY 29, 2022
Another month is here and you know what that means — a brand new episode of Into the Fray: The Competitive Intelligence Podcast !
10 Essential Examples of Competitive Intelligence
Crayon
APRIL 21, 2021
For those who conduct competitive intelligence, gathering insights in a timely manner can be an enormous struggle. On any given day, there may be hundreds — if not thousands — of signals generated across your competitive landscape. Today, we’re going to walk through 10 such examples.
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Going Deeper with Competitive Intelligence: Gartner, Forrester, IDC and Beyond
Aqute Intelligence
DECEMBER 27, 2023
So, you seek comprehensive, insightful, and actionable competitive intelligence to outpace the competition. You've likely seen their broad overviews, which outline the competitive landscape and give you some insight into who's in your niche. Do these resources offer an in-depth view of your competitive landscape?
How to use LinkedIn for Competitive Intelligence
Aqute Intelligence
APRIL 25, 2024
Competitive intelligence analysis helps businesses maintain or gain a strategic market advantage. LinkedIn, with its network of over 750 million users worldwide, is an indispensable competitive intelligence tool, and no competitive intelligence research is complete without it.
IBM doubles down on hybrid cloud with $6.4B HashiCorp acquisition
CIO
APRIL 25, 2024
HashiCorp’s well-regarded open source tools, particularly Terraform, bolster IBM’s portfolio and provide a path to attract a wider developer base, potentially fostering further innovation, said Prabhu Ram, head for Industry Intelligence Group at CyberMedia Research (CMR).
8 Key Steps to Help You Spot Competitor Analysis Trends in 2023
Crayon
FEBRUARY 6, 2023
Regardless of how your competitive landscape maps across the glass half empty/full spectrum, you need to understand the moves they’re making and, ideally, their endgame. Effective competitive intelligence requires constant aggregation and analysis in order to turn information into actionable insights. It ain't easy.
Competitive intelligence companies — the definitive list (2024 update)
Aqute Intelligence
JANUARY 23, 2024
Every now and then, we publish a list of competitive intelligence companies. Our criteria include that competitive intelligence has to be their primary, or at least significant, focus. Other agencies graze the edges of competitive intelligence, but it's not their main service.
How SafeGuard Cyber Increased Win Rates with Battlecard Adoption
Crayon
APRIL 12, 2023
As a competitive intelligence team of one who maintains 19 battlecards and tracks nearly 40 competitors across his entire competitive landscape, Dan understands the importance of generating adoption for your CI program.
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Harnessing Sales Teams as a Source Of Competitive Intelligence
Aqute Intelligence
AUGUST 30, 2023
They’re in a fantastic position to tap into valuable insights and have a keen understanding of the competitive landscape. Data points from competitive intelligence tools are useful, but this information won’t beat the human touch for gaining nuanced perspectives, anecdotal evidence, and individual insights.
Harnessing Competitive Intelligence Automation for Strategic Edge
WideNARROW
MARCH 28, 2024
Embracing the Future of Competitive Intelligence with Automation In today's fast-paced business landscape, maintaining a competitive edge is imperative. Competitive intelligence automation. The solution?
24 Questions to Consider for Your Next SWOT Analysis
Crayon
JANUARY 21, 2021
Whether you’re a marketer, an executive leader, a competitive intelligence (CI) professional, or someone else entirely, you’re on your way to making smarter and more impactful decisions. We’ll begin with some relatively broad SWOT analysis questions to get you thinking about your business and your competitive landscape.
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Competitive Analysis Matrix - 6 Ways to Map Your Competitive Landscape
WideNARROW
MARCH 2, 2021
A competitive analysis matrix is a way to illustrate your competitive landscape and easily see where you sit amongst your competitors. It is a popular choice for intelligence teams because you see a great deal of condensed information in one glance.
Competitive Intelligence for B2B Product Managers
Aqute Intelligence
JULY 10, 2023
In today's competitive business landscape, it is more important than ever for B2B product managers to stay up-to-date on their competition. Industry reports: There are a number of industry publications that offer reports on competitive landscape. Need a quote for competitor research? We will respond shortly.
How to Remove Competitive Intelligence Silos in 5 Steps for Strategic Success
WideNARROW
APRIL 9, 2024
Breaking Down Data Silos in Competitive Intelligence In the competitive landscape of business strategy, competitive intelligence (CI) stands as the bedrock upon which companies build their market presence.
Five Factors Affecting a Competitive Intelligence Team's Efficiency
ArchIntel
JUNE 2, 2021
There are five big factors that affect the efficiency of a company’s competitive intelligence team, according to Peter Grimm , president of Cipher Consulting. The Cipher chief discussed the five factors that drive efficiency in competitive intelligence. The first factor is the competitive intelligence team’s location.
7 Competitive Intelligence Tools You Should Be Using
Aqute Intelligence
MARCH 7, 2023
Competitive intelligence tools are a great way to stay on top of the competition. These tools are designed to help you monitor your competition's strengths and weaknesses. Competitive intelligence (CI) is a process of collecting, analyzing, and distributing information about your competitors.
Top 7 Predictions for the Future of Competitive Intelligence
WideNARROW
FEBRUARY 5, 2024
Introduction: Embracing the Future of Competitive Intelligence In the ever-evolving landscape of business strategy, competitive intelligence (CI) stands out as a cornerstone essential for corporate success.
5 Competitive Intelligence Templates to Use in AlphaSense’s Notebook
Alpha Sense BI
NOVEMBER 8, 2023
Today, we’re sharing five templates you can use in AlphaSense’s Notebook to streamline the process of creating your competitive intelligence deliverables. Battlecard The teams that are selling and those that are conducting competitive research are typically not synonymous, and certainly not at large organizations.
What is Ad Intelligence and how can it help boost your Ad Performance?
GrowbyData
MARCH 16, 2023
Ad Intelligence gives digital marketing managers, merchandise managers, and ad agencies multi-dimensional views in near real-time into their competitor’s ad quality, competitive pricing, promotions, and product content across all advertising platforms. Table of Contents: Show Hide What is Ad Intelligence?
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Accelerating innovation with cloud-native apps on Microsoft Cloud
CIO
APRIL 11, 2023
A modern bank must have an agile, open, and intelligent systems architecture to deliver the digital services today’s consumers want. This competitive landscape is increasingly driving banks to adopt a cloud-native approach to applications. To succeed, they must first build a culture of development within the organization.
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Modis Recruiting Competitive Intelligence Marketing Analyst for Idaho Operations
ArchIntel
OCTOBER 5, 2021
Modis, an information technology, engineering and life sciences staffing solutions company, announced Monday that it is currently recruiting a competitive intelligence marketing analyst , for placement in its Boise, Idaho offices. ArchIntel™ -.
BeyondTrust Seeks Senior Competitive Intelligence Manager
ArchIntel
AUGUST 31, 2021
Cybersecurity company BeyondTrust has announced a vacancy for the role of senior manager of competitive intelligence. The role is focused on competitive and market intelligence , analysis and research across the cybersecurity space.
Anaplan Looking for Competitive Intelligence Manager
ArchIntel
MAY 18, 2021
Planning software company Anaplan is looking to hire a manager of competitive intelligence who will work with in-house stakeholders such as customer success, pre-sales, product management and product marketing team members. Currently, the company is making efforts to grow its competitive intelligence program.
Competitive Intelligence Can Support Businesses of All Sizes
ArchIntel
DECEMBER 1, 2021
Businesses have been allocating large budgets for competitive intelligence , information-gathering and analysis services to help them gain a better understanding of the competitive landscape. An article from Semrush Blog describes how CI can help organizations stay steps ahead of their competition. ArchIntel™ -.
What is Search Intelligence? – The Complete Guide
GrowbyData
FEBRUARY 23, 2023
The concept of Search Intelligence was brought for that exact reason. In this article, we are going to learn about Search Intelligence software , learn about its components, and how it can help various professionals in agencies, and brands. What is Search Intelligence?
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Amplitude Opens Position for CI, Market Intelligence Senior Product Marketing Manager
ArchIntel
FEBRUARY 1, 2022
Digital optimization and analytics company Amplitude is hiring a full-time senior product marketing manager for competitive and market intelligence. The successful applicant will design a scalable competitive intelligence program for the company.
BetterCloud Seeking Competitive Intelligence Manager
ArchIntel
MARCH 30, 2021
BetterCloud is recruiting a new competitive intelligence manager for its operations in Austin, Denver, and Salt Lake City, Utah. The company said that the role requires candidates who are able to develop a deep technical and strategic understanding of the competitive landscape. .” — Research and Markets.
Competitive Intelligence is Key to Effective Strategic Management
ArchIntel
DECEMBER 1, 2021
The author said that to develop a business strategy at any level of an organization, and to see it through fruition, requires a strong grasp of one’s own products or services, an understanding of global trends, the target market, the competitive landscape as well as stakeholder expectations.
Epsilon Hiring Illinois-Based Senior Competitive Intelligence Manager
ArchIntel
JULY 6, 2021
Outcomes-based marketing company Epsilon is looking to hire a senior competitive intelligence manager who will serve as a market intelligence resource for various stakeholders within the enterprise. The post Epsilon Hiring Illinois-Based Senior Competitive Intelligence Manager appeared first on ArchIntel™.
Root Hiring Lead Competitive Intelligence Analyst
ArchIntel
FEBRUARY 16, 2021
Root Insurance , a car insurance firm headquartered in Columbus, Ohio, is looking to hire a lead competitive intelligence analyst who will be responsible for building its competitive intelligence team. The post Root Hiring Lead Competitive Intelligence Analyst appeared first on ArchIntel™. ArchIntel™ -.
Patent search tools for competitor analysis
Aqute Intelligence
JUNE 23, 2023
No competitive intelligence team in the technology industry should ignore patent searches. This article covers some of the many available patent search tools for competitive intelligence. By leveraging these competitive intelligence tools, technology companies can make informed decisions and develop effective strategies.
Mailchimp Posts Vacancy for Market Intelligence Manager
ArchIntel
MAY 18, 2021
Mailchimp, a marketing platform provider headquartered in Atlanta, Georgia, is looking to hire a full-time market intelligence manager. The MI manager will lead a team of researchers tasked with monitoring the competitive landscape, analyzing market share in key markets, tracking market trends and disseminating competitive insights.
How to Create a Competitive Intelligence Report: Best Practices
WideNARROW
NOVEMBER 9, 2023
Competitive intelligence (CI) professionals can leverage a wide array of tools for in-depth competitive intelligence analysis, dissecting financial data and scrutinizing executive teams to unlock the coveted competitive advantage. In the dynamic realm of business, staying ahead is pivotal.
Khoros Hiring Oregon-Based Competitive Intelligence Manager
ArchIntel
FEBRUARY 23, 2021
Khoros , a provider of digital-first customer engagement software, is looking for a manager of competitive intelligence who will join its market intelligence team. Khoros, headed by CEO Jack Blaha , also operates in New York, San Francisco, London and Sydney, according to enterprise intelligence company Craft.
The Five Major Goals of Competitive Intelligence
ArchIntel
APRIL 27, 2021
Conor Bond , a content marketing and search engine optimization specialist at Crayon , recently wrote an article discussing the five goals of competitive intelligence. Competitive intelligence plays a key role in promoting a company’s solutions and getting prospective customers. The first goal is to win deals.
The Role of Natural Language Processing in Competitive Intelligence
SCIP
APRIL 10, 2024
SCIP Insights The Role of Natural Language Processing in Competitive Intelligence: Extracting Insights from Unstructured Data In the rapidly evolving landscape of business competition, staying ahead of the curve requires more than just gathering data—it demands extracting actionable insights from vast amounts of information.
Skills needed for working in competitive intelligence
Aqute Intelligence
NOVEMBER 27, 2019
Are you interested in a career in competitive intelligence? The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. Aqute Intelligence is always looking for new analysts to join our global team.
Moderna Seeking Competitive Intelligence Director for Global Commercial Ops Team
ArchIntel
MAY 4, 2021
A director of competitive intelligence role is open at Moderna , one of the pharmaceutical companies that has developed a vaccine for COVID-19. In the role, the selected hire will be tasked with providing competitive and strategic insights to monitor the competitive landscape. ArchIntel™ -.
Akamai Technologies Recruiting Competitive Intelligence Director for Industry Marketing Team
ArchIntel
APRIL 13, 2021
Akamai Technologies is looking for a director of competitive intelligence who will be part of its industry marketing team. The team is tasked with understanding market trends and analyzing the competitive landscape to provide insights that will improve the company’s go-to-market strategy. ArchIntel™ -.
ArchIntel Releases ‘State of Competitive Intelligence: Through the Lens of the Competitive Intelligence Executive’ Compendium
ArchIntel
OCTOBER 26, 2020
ArchIntel , a provider of concise actionable open source market and competitive intelligence reports to business leaders, has released its first compendium called, “ The State of Competitive Intelligence: Through the Lens of the Competitive Intelligence Executive. ”. ArchIntel™ -. Joel Koerber of ICF.
Competitive Intelligence Spotlight #29: Vishal Gupta, Unisys Global CTO & SVP
ArchIntel
OCTOBER 8, 2020
He also focused on the ethical implications inherent in the competitive landscape and how to determine where the marketplace is headed in the future. . You have to be in the competitive intelligence sector for the long haul, and to do so, you have to be very ethical at what you do.”.
What is Price Intelligence – The Complete Guide
GrowbyData
DECEMBER 7, 2022
As a brand, retailer, and manufacturer they must set and provide competitive prices to the buyers to win new customers. This is where pricing intelligence becomes paramount. What is Price Intelligence? Features of Price Intelligence. Importance of Price Intelligence. Price Intelligence Process. Conclusion.
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IT, Consulting Company Uses Contify Competitive Intelligence Platform to Enhance Marketing Decisions
ArchIntel
SEPTEMBER 1, 2021
Competitive intelligence solutions provider Contify has deployed its market and competitive intelligence platform to improve an information technology and consulting company’s process in making marketing decisions. This capability is enabled by a customized taxonomy, the competitive intelligence solutions provider said.
KeepTruckin Seeks Senior Product Marketing Manager of Competitive Intelligence
ArchIntel
APRIL 13, 2021
KeepTruckin, a fleet management platform provider , has published a job posting on LinkedIn for a full-time senior product marketing manager of competitive intelligence. The person selected to fill this position will be the company’s go-to expert on the competitive landscape.
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