Primary Intelligence

SEPTEMBER 1, 2021

Whether you’ve conducted multiple win loss programs throughout your career, or you are a marketer diving into win loss analysis for the first time, it’s important to choose a win loss platform that will help you get the most from your buyer data. Win loss analysis isn’t just for marketers anymore. Data Integrity.

Loss 162

Loss Win Sales Enablement Analysis 162

Primary Intelligence

NOVEMBER 24, 2021

Win loss analysis has helped many marketers better understand their buyers. As a marketing leader, there are many ways you can use your win loss insights including: Strategic Direction in Marketing Efforts. Check out this podcast episode to learn more! Creating Sales Enablement Assets. Understanding Buyer Needs.

Loss 104

Loss Win Analysis Marketing 104

Alpha Sense BI

JULY 14, 2023

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

Competitive Intelligence 52

Competitive Intelligence Competitive Battlecard Intelligence 52

SCIP

MAY 25, 2021

Our next several courses are all about turbocharging the effectiveness of your competitive intelligence work. JUNE - Sales Battlecards Training. After taking this workshop, taught by leaders from CompeteIQ, Palm, and Slack, you'll be able to: Develop a winning battlecard strategy ( What's important, building a business case ).

Battlecard 40

Battlecard SCIP Competitive Intelligence Sales Enablement 40

SCIP

JUNE 7, 2021

Companies that effectively use tools like battlecards or win/loss see even greater returns.? best practices for CI to support sales, marketing, and go-to-market success, SCIP has 2 workshops planned. After taking this workshop, taught by leaders from CompeteIQ, Palm, and Slack, you'll be able to: Develop a winning battlecard strategy.

Battlecard 52

Battlecard SCIP Win Sales Enablement 52

SCIP

JULY 29, 2021

It's a great way to learn new techniques that you can apply immediately and improve your current CI processes.". - Optimize Go-To-Market strategy ( Win/Loss, voice of the customer, use insights to enhance sales messaging ). Dramatically improve sales enablement (Pre-sales intelligence tools, templates & best practices ).

SCIP 40

SCIP Competitive Intelligence Sales Enablement Win 40

Alpha Sense BI

APRIL 26, 2024

Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Contact the AlphaSense team to learn more. Market landscapes are moving fast in 2024—and so are your competitors. Quotes are provided on an individual basis.

Battlecard 52

Battlecard Startups Competitor Analysis Competitive Intelligence 52