mention

APRIL 13, 2022

Not all marketing goals are created equal. That explains why 90% of businesses fail to meet their strategic goals. So, jotting down one-line goals will not cut it in such a competitive marketing landscape. By setting proper business goals. Some goals produce the desired results, while others only stay on paper.

Marketing 330

Marketing Marketing Copywrite Sales 330

CXL

FEBRUARY 3, 2022

Three years later, they were a $5 million business. Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. They’re also more likely to return and promote your business.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

CXL

JUNE 2, 2022

If leads-based B2B marketing is fishing with a net, ABM is using a harpoon. In this article, we’ll break down nine account-based marketing case studies from brands that hit and exceeded their business goals with ABM strategies and tactics. Learn why they worked and how to apply them to your business.

Marketing 87

Marketing Marketing Predictive Analytics Sales 87