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Conducting Market Research: Template and How-To Guide

Netbasequid

And this is the exact opposite of what needs to happen in today’s consumer-driven business environment. Market research confirms or dispels dangerous assumptions and reveals intel that generates new ideas and makes marketing magical. What is Market Research? Do you have to outsource your market research too?

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How to use LinkedIn for Competitive Intelligence

Aqute Intelligence

This article is your guide to deploying LinkedIn effectively to gather competitive intel that can significantly impact your business strategies. From building an optimized profile to mastering advanced search functionalities, you'll gain the tools for competitor analysis. These are an often-ignored market intelligence tool.

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Competitive intelligence companies — the definitive list (2024 update)

Aqute Intelligence

Some provide additional services such as customer research and marketing strategy. Or they may focus less exclusively on competitive analysis, instead providing business intelligence, market intelligence, traditional market research or analysis of industry trends in addition to competitor intelligence.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

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3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

As more and more businesses move their prospect acquisition into online digital marketing channels, while at the same time dissolving global barriers to doing business, competition for customers is heating up. Why Develop Market Intelligence ? Gathering Market Intelligence through Competitive Analysis.

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Ideally, your competitor monitoring tool should do most of the heavy lifting so your teams can focus on strategic analysis, planning, and decision-making that drives your business forward. It is consistently ranked as an industry leader by TrustRadius and G2 and was also recognized by Forbes as a Top 50 AI Company in 2023.

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How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. This article will talk about how competitive intelligence can pave the way to powerful insights that inform crucial business decisions.