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How to Create a Marketing Playbook for Consistent Campaigns

CXL

In this article, we’ll explain how to create a marketing playbook to align your teams and boost your sales opportunities. This tells us its social media team, blog content writers, website copywriters, and everyone else, are aligned on their task execution. A marketing playbook gets everyone on the same page. Marketing funnel.

Marketing 124
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10 Illuminating Questions To Ask During Phone Interviews

Zoominfo

But, in order to get the most out of a brief phone screening, you must ask the right questions. For example, say you’re interviewing for a marketing copywriter position. A phone interview is a conversation, not a test— but you should still ask at least one question to gauge the candidate’s knowledge about your company.

Copywrite 113