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Millennial vs Gen-Z Marketing: 7 Key Differences Marketers Should Know

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75% of Gen Z believe that there are other ways to get higher education than going to traditional college. Both these generations may have grown up with the internet, but the younger of the two have been exposed to this technology from a younger age, learning digital literacy from much younger ages. Preferred Content Type.

Marketing 292
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Top 15 consumer insights companies for data-driven customer profiling in 2023

ATTEST

Using Attest, you can also analyze consumer behavior or study market trends through focus groups. Every data point goes through three-layer checks apart from human and machine-learning-model-led reviews. You can use Latana to segment audiences, analyze competitors, or create industry benchmarks.