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B2B Local Search Marketing: A Guide to Hidden Opportunity

Moz

If I say “B2B” and you think “tech,” then you’re having the same problem I was finding reliable information about local search marketing for business-to-business models. These include companies that are by nature B2B (wholesalers, suppliers) and companies that are B2C but could have a B2B offering (restaurants, event sites).

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Mapping Local Essentials: Being the Business that Grows, Sells, or Markets the Beans

Moz

Pay special attention to any insider information you have as a local. For example, here’s data capturing a 50% increase in US demand for tortillas and wraps: Unfortunately, Google’s tool can’t zoom in to a local level, and you can’t query the tool, but it’s great for brainstorming business concepts based on trending queries.