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Tech leaders weigh in on the upside and flipside of generative AI

CIO

Generative AI is a key part of our business strategy, facilitating growth with AI-enabled processes already live in production,” he says. We ran workshops with every division of our business, educating them on the accelerating innovation in this area, brainstorming opportunities and risks. A Trojan horse?

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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Three years later, they were a $5 million business. Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. Here’s how to do exactly that, with examples of businesses that get it right. They’re also more likely to return and promote your business.