AIM

OCTOBER 1, 2015

AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & Competitive Intelligence Professionals (SCIP).

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research SCIP 40

SCIP

JULY 19, 2021

positions in the market. JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall, with new Chair Jay Nakagawa. 21-23 - Get trained in how to use a proven toolbox of CI techniques to enable sales, marketing & Go-To-Market success. Visit the SCIP Career Center.

Competitor Analysis 52

Competitor Analysis Analysis SCIP Competitive Intelligence 52

SCIP

OCTOBER 18, 2021

New SCIP IntelliCast episode: Cyber Criminals, Biased AI & Autonomous Rockets: Things That Go Bump i. Upcoming SCIP events. Several SCIP members, including Board Chair Jay Nakagawa of Dell and Clara Smyth of Slack are featured speakers at the first-ever Competitive Enablement Summit , a free virtual event Oct. KEY TOPICS.

Counterintelligence 52

Counterintelligence SCIP Competitive Intelligence Win 52

Netbasequid

AUGUST 2, 2021

When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. but are known as “saloons” in Europe.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Evalueserve

NOVEMBER 11, 2020

Whether you’re in the planning stage or are full throttle into your competitive intelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. It validates ideas and is a sign of increased market demand and growth potential. 4: Friend or Foe?

SCIP 52

SCIP Competitive Intelligence Alliance Competitive Landscape 52

Netbasequid

APRIL 12, 2023

And with this competitive analysis template, the process is less time-consuming, and you may find ways to make it less expensive and more effective through advanced AI-based market research technology. Conducting the process can reveal hidden gaps in the market, inspire innovative products, and improve the brand’s marketing strategy.

Analysis 111

Analysis Competitive Competitive Intelligence Competitive Landscape 111

Netbasequid

JUNE 8, 2022

A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries. A competitive audit can help companies establish marketing benchmarks by discovering what others in their industry are doing and the results they get from it. To fill market gaps. Market gaps are problems waiting to be solved.

Competitive 98

Competitive Benchmarking Analysis SCIP 98

Netbasequid

FEBRUARY 3, 2022

A deep level of intelligence on your competitors is necessary to gauge your standing in the market. Competitor analysis is an investigation into competing businesses that can limit your entry or expansion in the market by offering similar or substitute commodities to your target consumer base. Assess their marketing strategy.

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Competitive 105

Netbasequid

MARCH 8, 2023

Each year brings changes in the market, offering both opportunities and warning of imminent threats to brands. And each year, brands sink or swim depending on how they leverage their consumer and market knowledge. It can help you identify gaps in the market, develop better products, and reach your customer base more effectively.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. How can I increase my share of this market? What key market trends and competitive insights can I leverage to grow my business?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52