Smart Data Collective

SEPTEMBER 13, 2023

billion on marketing analytics within the next seven years. One of the biggest ways that data analytics is changing marketing is that it can help with marketing research. Last month, we talked about the merits of using data analytics to get a better understanding of your competitors. Be ready to turn if required.

Startups 261

Startups Market Research Marketing Research Intellectual Property 261

CXL

FEBRUARY 3, 2022

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. Let customer and competitor research guide you. Qualitative research gives you the why behind the what.

Marketing 85

Marketing Marketing Brainstorming Competitive 85

Netbasequid

JUNE 23, 2023

Scalability and Integration Capabilities: Ensure the solution comprehensively covers competitors and relevant market segments. Reputation and Support: Research the reputation and track record of the competitive intelligence provider. Is a competitor in the process of acquiring an innovative startup?

Competitive Intelligence 52

Competitive Intelligence Competitive Intelligence Intelligence 52