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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Hardware Providers Use Marketing Analytics to Get a Better Handle on their Customers Starting an IT hardware company may be an exciting adventure full of innovation and potential. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate. Be ready to turn if required.

Startups 250
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Why Companies Need Competitive Intelligence Software and How to Choose the Right One

Netbasequid

Scalability and Integration Capabilities: Ensure the solution comprehensively covers competitors and relevant market segments. Konnecto Konnecto offers a consumer intelligence tool specifically designed to support competitor analysis requirements. Is a competitor in the process of acquiring an innovative startup?

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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. Choose your variables: These could be your top market segments and keywords, location, visitor frequency, etc.