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IT Hardware Startups Turn to Data Analytics for Market Research

Smart Data Collective

Hardware Providers Use Marketing Analytics to Get a Better Handle on their Customers Starting an IT hardware company may be an exciting adventure full of innovation and potential. Startups require a solid foundation founded on extensive market research to flourish in this volatile climate. Be ready to turn if required.

Startups 261
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Why Companies Need Competitive Intelligence Software and How to Choose the Right One

Netbasequid

It keeps you well-informed about your competitors and the larger competitive landscape, empowering you to make strategic business decisions. Taking an active approach to monitoring your competitors gives you a competitive advantage, ensuring you stay ahead in your industry. Spyfu has a free demo.

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Marketing Objectives for the Product Lifecycle Growth Stage

CXL

Not revisiting your marketing objectives in the growth phase of your product lifecycle is the death knell of many startups. In this article, you’ll learn how to develop a marketing strategy for the growth stage. Let customer and competitor research guide you. It also gives you a competitive advantage.