Alpha Sense BI

APRIL 3, 2024

Customer Base In some cases, the target customer profile for this market may be obvious (i.e. even before starting research on CGM, we likely know that these products are intended to serve people with diabetes). Upon further investigation, we can see that the Diabetes business segment only accounts for 7% of Medtronic’s total revenue.

Analysis 52

Analysis SWOT Marketing Marketing 52

ATTEST

JUNE 19, 2023

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape. Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape. Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52