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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

To take full advantage of this projected resurgence and to meet foreign competitors head on, the sector must leverage the insights provided by its competitive intelligence professionals. Executive Profile: Nancy Shirley, Global Sales Forecasting and Competitive Intelligence Manager at Adient.

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Using Customer Lists in Competitor Reports

Aqute Intelligence

If you’re trying to gather competitive intelligence , researching their customer lists is a worthwhile endeavor. You can use the tools in this post to conduct a comprehensive competitive analysis that includes customer lists. When many companies target the same group of consumers, customer lists become a yardstick for success.

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Top 10 Market Intelligence Tools of 2021

Netbasequid

Brands need market intelligence tools that will inform strategic decision-making across their enterprise. As such, you need market intelligence tools that can not only scoop it up but package it in a way that makes sense. Tubular Intelligence. Crunchbase Pro. Trustpilot. Intricately. NetBase Quid. Crunchbase Pro.

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How to Conduct Competitive Intelligence Research

Owler

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Market intelligence is information about the market itself, not your specific positioning.

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How To Write A Competitor Analysis Report

Aqute Intelligence

A competitor analysis report systematically evaluates both your direct and indirect competitors across various dimensions, such as product offerings, market positioning, pricing, and sales tactics. A well-written competitor analysis report is your gateway to using the competitive intelligence tools most efficiently.

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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

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The Evolution of Pharma Market Research

Alpha Sense BI

To capitalize on strategic growth, pharma organizations and investors need to stay up to date on the market-moving trends, shifts, and developments that are shaping the industry landscape. Yet, this was the status quo for pharmaceutical and healthcare companies until the advent of technologically advanced market intelligence platforms.