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Learning, Understanding, and Influencing Consumer Behavior

Netbasequid

Whether you are in the marketing department or the boardroom, your brand must have an ongoing familiarity with the factors at play influencing the decisions of your consumer base. Here’s what that looks like for a major sports apparel brand. Sports apparel brand dashboard showing stages of consumer journey. Finding unmet needs.

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How to Take Gold With Your Olympics Digital Marketing Strategy

Similarweb

The Olympics is one of the most-watched sporting events in the world. With just a week to go before the opening ceremony, we’re examining the most powerful digitally-driven and people-centric marketing efforts around this summer’s Games. You give sports fans the opportunity to meet an olympian online , of course. .

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Successful TikTok Marketing Hinges on Partnering with the Right Influencers – Here’s How

Netbasequid

Additionally, Rival IQs TikTok benchmark report finds that brands should be posting at least 5 days a week, however 30% of brands are posting less than once a week. Their engagement rate by follower is over 51%, proving that if you apply a little time and patience to your efforts, TikTok marketing can pay off in a really big way.

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Private Equity: Trends and Outlook for 2023

Alpha Sense BI

Geopolitical risks, rising inflation, higher interest rates, and economic uncertainty have been and still are creating new challenges for private markets across the globe. compared to the entire deals of 2021, according to S&P Global Market Intelligence. . billion in PE investments in the first 10 months of 2022, up by 83.5%

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Accuracy, Data Quality, Time to Insight – All Expanded in NetBase Quid’s Summer Product Update!

Netbasequid

In this roundup, you’ll see key features that will enhance your consumer and market intelligence gathering efforts, including: Expansion of the industry’s most comprehensive channel coverage. We have also added TikTok and Instagram Reels to our social media benchmarking solution. And let’s not forget Rival IQ!

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Introducing the NetBase Quid BI Connector!

Netbasequid

NetBase Quid’s next-generation AI-powered platform, sporting advanced NLP capabilities, finds key intel in seconds and helps you accelerate your decision-making around business defining concerns, including: What do people think of your brand and how does that look in relation to competitors?