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A Comprehensive Guide to Benchmarking Analysis

Netbasequid

Pretty much any data point can be used as a benchmarking metric. A benchmarking analysis measures your performance in a specific area and compares it against industry standards or competitive performance. Here, we’ll explore how to measure your brand’s success with our comprehensive guide to benchmarking analysis.

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Unlock The Power of Your Data With These 19 Big Data & Data Analytics Books

Datapine Blog

Best for: anyone that is interested in the topic of big data from a social perspective and how Google searches can tell so much about the human psyche. Unlike other publications on this list, “Everybody Lies” is not a book that covers the technical aspect of big data in its entirety.