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Consulting vs. Agency: How Agencies Can Come Out on Top

Similarweb

In recent years, many big players in the consulting world have added media and creative units to their offerings, winning pitches and running campaigns that agencies traditionally won. . Keep reading to find out the risks agencies face now and three tips to hold onto your clients and win more using the right data. .

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12 Competitor Monitoring Tools to Trial in 2024

Alpha Sense BI

Market landscapes are moving fast in 2024—and so are your competitors. Businesses must stay on the pulse of competitor strategies, activities, and market positions in order to maintain their competitive edge and win clients. Contact the AlphaSense team to learn more. Cost: Pricing for Klue is not publicly listed.

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Why Companies Need Competitive Intelligence Software and How to Choose the Right One

Netbasequid

Using competitive intelligence helps companies gain valuable insights into target audiences and their needs, enabling brands to offer tailored solutions. It keeps you well-informed about your competitors and the larger competitive landscape, empowering you to make strategic business decisions.

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4 Ways People Analytics Teams Leverage Alternative Data for Talent Acquisition and Retention

Thinknum

And it's a very simple way to be able to kind of see the competitive landscape and understand what's going on, you'd also use the data to look at yourself too, as well. Can you benchmark the way that you are describing your roles with other competitors, too, as well? And it's obviously very important.

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Differentiation Strategy (and the Sea of Sameness)

CXL

The more competition, the stronger the commitment to differentiation should be. Constant comparison and benchmarking leads to conformity, and competitors become less differentiated over time. If 10 startups launched tomorrow tackling the exact same space—but they couldn’t see what others were doing—what would happen?

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