article thumbnail

3 Ways to Develop Market Intelligence to Benchmark Against the Competition Digitally

Cleverx

The goal of a competitive analysis is to monitor a competitor’s strategies; and benchmarking takes it one step further by following the activities of market leaders, gathering metrics, and then comparing the results against a company’s performance over time. Advantages of Competitor Analysis and How to Do it ?

article thumbnail

Top Corporate Strategy and Development Tools for 2022

Netbasequid

Some of the activities that power these efforts include risk analytics , competitor analysis , SWOT analysis, SMART goal setting, and more. Broadly speaking, these are the functions of a corporate strategy and development effort: Resource allocation – focused on people and capital. Competitor Analysis: Rival IQ.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Competitive Intelligence Tools to Trial in 2023 (Free & Paid)

Alpha Sense BI

To survive in today’s fast-moving and always-evolving market landscape, every business needs competitive intelligence (CI)—comprehensive knowledge about your competitors and how your company stacks up. CI allows you to track competitor behavior and glean the insights you need to create competitive advantages.

article thumbnail

How Marketing Intelligence Can Power Your Brand

Netbasequid

After the Amazon acquisition, benefits for part time workers were cut, upsetting many Whole Foods workers, and tarnishing Jeff Bezos’ image, with headlines that read “Did Whole Foods just give conscious capitalism a swift kick to the curb?”.

article thumbnail

A 10 Minute Competitive Audit to Instantly Improve Your Site

SpyFu

And you have no guarantee that effort will give you a realistic image of competitor’s top performers. Option #2: Use A Competitor Analysis Solutions Like SpyFu Again you get a much more complete picture of what your competitors are doing on the Google Ads platform by using SpyFu.

article thumbnail

7 Strategies For Using Pinterest Analytics To Get Better Campaign Results

mention

Source Analyzing competitors A sneaky bit of competitor analysis can also be hugely beneficial for your Pinterest campaigns. Look at what competitors (or similar brands) are pinning. Setting clear performance benchmarks Competitive analysis: Regularly monitor top performers in your niche.

Profiling 205
article thumbnail

21 Free Social Media Analytics And Comparison Tools For Marketers

Netbasequid

With video content thriving, the option to capitalize on video content – for free – is a great one. It’s a lot of work for little data though and would do best partnered with a social media sentiment analysis tool for benchmarking and moving the right ideas forward. Price: Free, with upgrades starting at $49/month. Price: Free.

Marketing 116