article thumbnail

Competitive Intel: A Complete Definition and Guide

Netbasequid

Say, for instance, you’re an airline; you find out that a competing airline has reduced the ticket price for a certain route and you do the same to maintain your customer base. You’re collecting information that’s readily available to anyone and must then magic it into competitive intel that offers your brand a distinct advantage.

article thumbnail

Decision Intelligence: What It Is and Why You Need It

Domo

Traditional decision-making processes like the example just provided are becoming less effective in a modern business environment. Use intelligent apps to break down data silos and get data across the organization to ensure you have the most up-to-date information. ” Examples of decision intelligence. Talent management.