Digital B2B Marketing
OCTOBER 1, 2013
'We like to measure ourselves against something. We want to know that we are doing good work. Is my my email click rate good? Is my search conversion rate where it should be? Is my brand lift above average? Ummm, but what are you comparing yourself too? A number in some book or website, based on the results of businesses nothing like yours? Stop. Now.
Elegant BI
SEPTEMBER 30, 2013
Business Intelligence Dashboard Software: Personalized. Boy, am I sick of cookie cutter products and services. I’m not like anyone else. My needs aren’t the same and I don’t want to have to use a product or service that assumes I am OK with ‘good enough’. That is especially true when it comes to Business intelligence with Dashboard Software solutions.
Elegant BI
SEPTEMBER 29, 2013
Don’t Guess at Your Metrics. Balanced Scorecards Make You Smarter and More Successful! Every technology solution must provide value and, ideally have a low TCO and a swift ROI. If you are looking for a better way to manage corporate results and your business future, you need a Corporate Performance Management (CPM) solution. CPM is a critical tool, as are Balanced Scorecards.
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