Remove Business Remove Market Segmentation Remove Marketing Remove Primary Research
article thumbnail

7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable. Product Innovation.

article thumbnail

The Evolution of Pharma Market Research

Alpha Sense BI

To capitalize on strategic growth, pharma organizations and investors need to stay up to date on the market-moving trends, shifts, and developments that are shaping the industry landscape. Yet, this was the status quo for pharmaceutical and healthcare companies until the advent of technologically advanced market intelligence platforms.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

16 Market research companies in Chicago for reliable consumer insights

ATTEST

Market research companies help you discover these needs in target markets through things like surveys, focus groups and product testing. Market research also helps you create a marketing strategy and improve user experience with actionable insights into your target market. Company Best for No.

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

article thumbnail

Top 15 consumer insights companies for data-driven customer profiling in 2023

ATTEST

That’s why you need a consumer insights company that specializes in offering data-driven market research findings. A consumer insights company or platform uses qualitative and quantitative research methods to capture and analyze customer data relevant to your brand.

article thumbnail

How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Where are they getting most of their business from these days? How can I increase my share of this market? What is Competitive Intelligence?