Remove Business Remove Market Research Remove Primary Research Remove SWOT
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How to Conduct Tech Market Research

Alpha Sense BI

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

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AlphaSense iOS App: Expert Insights On the Go

Alpha Sense BI

As a business professional, you may often find that you need to conduct fast-paced market research on-the-go. However, conducting traditional market research can chain you to your desk as you sift through endless text documents or source expert calls through expert networks. Sitting in bumper-to-bumper traffic?

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Debunking 5 Popular Expert Network Myths

Alpha Sense BI

Our all-in-one market intelligence platform allows users to streamline their primary research workflows with on-demand access to our expert transcript library and Expert Call Services. One common misconception is the view that expert perspectives may introduce a potential risk for bias in the research process.

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How to Master a Market Landscape Analysis in Three Steps

Alpha Sense BI

Upon further investigation, we can see that the Diabetes business segment only accounts for 7% of Medtronic’s total revenue. Customer Base In some cases, the target customer profile for this market may be obvious (i.e. even before starting research on CGM, we likely know that these products are intended to serve people with diabetes).

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How to Conduct Deeper Market Analysis

Alpha Sense BI

To stay ahead of new trends, identify risks and opportunities, and gain competitive advantages, you need the ability to conduct deeper market analysis that goes beyond simply consuming information but that helps you make smarter decisions and build better strategies. And yet, not all market analysis is created equal.

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What is competition mapping? How to gain the competitive edge 

ATTEST

Make decisions that’ll put you ahead of the competition By using reliable consumer insights you can make better business decisions—and that’ll give you the upper hand against your competitors. But why focus on what other businesses are up to? Our market analysis template is a great tool to kick things off with.

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What is competition mapping? How to gain the competitive edge 

ATTEST

Make decisions that’ll put you ahead of the competition By using reliable consumer insights you can make better business decisions—and that’ll give you the upper hand against your competitors. But why focus on what other businesses are up to? Our market analysis template is a great tool to kick things off with.