Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams
Moz
MAY 18, 2020
Work together to brainstorm ideas on how to move forward. One simple change is adding keywords and questions to a new content brief prior to creating content. Once announced, quickly take action to bring the teams together and activate. This will make both writers’ and SEOs’ jobs easier. No process is precious.
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