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The Evolution of Pharma Market Research

Alpha Sense BI

An increasing number of pharma professionals are relying on market intelligence platforms to stay on top of these movements while providing the tools they need to devise a business or investment strategy. As speed became tantamount in the race to solve the public health crisis, traditional methods of research became obsolete.

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The Value of Broker Research: Insights You Won’t Find Elsewhere

Alpha Sense BI

In today’s market, getting ahead of the competition means acting on information before most are even privy to it. Broker research proves to contain more than just the essential information needed for a professional to navigate an industry. So how can broker research benefit you and your team?

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7 Strategies for Conducting Online Market Research

Netbasequid

By employing online market research! And the statistics below illustrate why online market research is non-negotiable for success: More than 46% of consumers are less loyal to brands after the pandemic – which means the marketing waters are little less friendly and whole lot more unpredictable. You will crash.

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How to Conduct Competitive Intelligence Research

Owler

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Competitive intelligence research answers questions such as: What are my competitors’ strengths and weaknesses?

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Top 15 market research companies in the United States (US) 

ATTEST

You can start by outlining research goals and needs. But let’s be real, making data-driven decisions is a whole lot easier with top market research firms by your side. They make consumer research easy with strategic data collection, comprehensive data analysis, and intelligent insights.

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Competitive Intelligence Execs Needed to Propel US Manufacturing Resurgence

ArchIntel

As a competitive intelligence manager, Voda leads the firm’s financial benchmarking process. Voda’s competitive intelligence research is focused on engine and turbine manufacturing, industrial vehicle powertrain, power generation, oil and gas and rail markets, according to his LinkedIn profile.

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New Product Development Research: What It Is, Stages, and Examples

Netbasequid

Yes, there are indeed that many new products being introduced to the market every year, according to Harvard Business School. Many new products fail because their creators use an ineffective market segmentation mechanism. What Is New Product Development Research? Still want to launch? This is key. Idea generation.