Aqute Intelligence

OCTOBER 9, 2019

Want to do your own competitive research? The good news is that there’s no secret formula, and anyone can gather competitive intelligence. The bad news is that you’ll need a lot of time to gather information, and the determination and persistence to uncover hard-to-find stories and data. Why do we lose deals?

Competitive Intelligence 113

Competitive Intelligence Research Competitive Intelligence 113

Aqute Intelligence

NOVEMBER 22, 2019

Despite our obvious bias, we know that you don’t always need an external competitive intelligence agency. Your own colleagues can conduct competent, actionable competitor research. Your in-house teams can do things that competitive intelligence agencies can’t, like ask salespeople what they hear in the field.

Research 147

Research Battlecard Competitive Intelligence Primary Research 147

Academyci

OCTOBER 26, 2022

My commentary is in Italic. “…[the] Customer Engagement and Market Insights team is looking for a Senior Competitive Intelligence Manager to join us. In this role, you’ll help us make data-driven decisions through the use and analysis of targeted markets and competitive intelligence.” Even better. They are frustrated.

Competitive Intelligence 40

Competitive Intelligence Sports Battlecard Primary Research 40