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Successful Product Launches Require Market Research Intelligence

Netbasequid

There are many reasons, but a recurring theme revolves around market research intelligence, or lack thereof! When new products succeed, ripples are felt across the entire market. Additionally, according to SCIP , there is a 77% likelihood that the greatest threat to business in the future will come from unknown competitors.

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Don't miss out on the upcoming SCIP Workshops and Webinars

SCIP

Hearing from you will allow us to further enhance our services to better serve the SCIP member community. Share Your Thoughts Strategic Consortium of Intelligence Professionals (SCIP) memberservices@scip.org | www.scip.org Unsubscribe

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Don't miss out on the upcoming SCIP Workshops and Webinars

SCIP

WEBINAR ALERT DECREASING CHURN HOW TO USE WIN-LOSS ANALYSIS TO EFFECTIVELY DRIVE NET RETENTION In an uncertain economy, companies must leverage win-loss analysis and churn/stay interviews to understand customer pain points for retention and growth.

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How to Create a Competitive Analysis Template in 2023

Netbasequid

A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats. What is a Competitive Analysis? Competitive analysis helps you maintain a competitive footing by deeply understanding a competing brand.

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Competitor Analysis Template & How-To Guide

Netbasequid

One component of competitive intelligence is having a competitor analysis template to inform your efforts. A deep level of intelligence on your competitors is necessary to gauge your standing in the market. What is Competitor Analysis? Competitor analysis can change your life. How to Conduct Competitor Analysis.

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What is a Competitive Analysis? 2023 Guide

Netbasequid

Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing. Consider the search engine market. Is it easy for them to switch to a better provider?

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How to Use Social Sentiment to Perform a Competitor Analysis

SCIP

How to Use Social Sentiment to Perform a Competitor Analysis. s never been a better use case for competitor analysis tools. In this guide, see examples from brands like Bud Light, Nike and Universal Music Group (UMG) of how to: Use sentiment analysis to uncover and understand competitors? positions in the market.