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What is competition mapping? How to gain the competitive edge 

ATTEST

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

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What is competition mapping? How to gain the competitive edge 

ATTEST

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. It enables you to work in a way that fits the market needs, based on research.

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15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

For example, our company Aqute could be in competitive intelligence , or market research, or consulting. For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitor analysis, which is not at all what we do. Competitor analysis is what Aqute does.