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How to Conduct Tech Market Research

Alpha Sense BI

Below, we discuss the components of effective tech market research, as well as how conducting market research on the AlphaSense platform gives you the leading edge. Primary research is also valuable when testing out the feasibility of a new product or when developing a new feature.

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What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. It enables you to work in a way that fits the market needs, based on research. This can involve conducting online research, reviewing customer feedback, and analyzing their websites and social media profiles.

article thumbnail

What is competition mapping? How to gain the competitive edge 

ATTEST

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. It enables you to work in a way that fits the market needs, based on research. This can involve conducting online research, reviewing customer feedback, and analyzing their websites and social media profiles.