Remove Market Intelligence Remove Market Segmentation Remove SWOT Remove Win
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What Is Marketing Intelligence and Why Is It Important in 2022

Owler

What Is Marketing Intelligence? Marketing intelligence refers to data that marketing teams use to improve their decision-making process and guide their marketing efforts. Marketing intelligence is vital to organizations because it deepens their market understanding.

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How to Do a Competitor Analysis: Complete Guide

Netbasequid

It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. Doing a competitor analysis helps your brand understand how it compares to its peers: pinpointing strengths, weaknesses, opportunities, and threats (SWOT analysis).