Globalization Marketing Research Primary Research SWOT 
Alpha Sense BI
APRIL 3, 2024
penetrated in 2023 with TAM penetration of all Type 1+Type 2 at ~11%…By our estimate, the global CGM market stood at $10.0B Source: RBC Capital Markets Explore this search further in AlphaSense. TAM for CGMs is large at +145MM patients, which we estimate was just ~2.5% in 2023 (up 23.5%
Alpha Sense BI
JUNE 23, 2023
For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.
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