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What is competition mapping? How to gain the competitive edge 

ATTEST

Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping. The purpose of competition mapping is to give you real-life, real-time insights that will supercharge the way you do product development, marketing and pricing. Here’s our list of the top competitor tracking tools.

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What is competition mapping? How to gain the competitive edge 

ATTEST

Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping. The purpose of competition mapping is to give you real-life, real-time insights that will supercharge the way you do product development, marketing and pricing. Here’s our list of the top competitor tracking tools.

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15 Tips for Understanding Your Industry and Gaining a Competitive Edge

Aqute Intelligence

For example, our company Aqute could be in competitive intelligence , or market research, or consulting. For example, Aqute is in competititve intelligence, but the common use of that term includes SEO and SEM competitor analysis, which is not at all what we do. Who are your competitors? But that’s for another day.