ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

Competitor mapping is the process of identifying and analyzing the strengths, weaknesses, and market positions of your rivals. Competitive market analysis helps you make informed decisions about anything from marketing to hiring. The same goes for finding your way in your competitive landscape.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Zoominfo

MAY 11, 2020

It’s a critical team effort to determine the best place to win. Before you begin looking at which market segments or verticals your sales reps should be focused on, consider why those segments need your solution in the first place. Market shifts like this present new growth segments for your sales team to target.

Sales 100

Sales SWOT Loss Market Segmentation 100

Netbasequid

MAY 24, 2022

It involves a deep exploration of businesses operating in the same market segment, with the intention of maintaining or acquiring more market share. Doing a competitor analysis helps your brand understand how it compares to its peers: pinpointing strengths, weaknesses, opportunities, and threats (SWOT analysis).

Competitor Analysis 98

Competitor Analysis Analysis SWOT Data Mining 98

Owler

MARCH 17, 2022

For example, marketers may use newfound data to optimize marketing strategies for a competitive edge, learn more about their audience, and define key performance indicators (KPIs) to improve activities in a market segment. Marketing intelligence paints a clearer picture of the market at large.

Market Intelligence 52

Market Intelligence Intelligence Intelligence Marketing 52