AIM

OCTOBER 1, 2015

AIM’s Vice President, Anne Herron, earned Professional Research Certification (PRC) through the Marketing Research Association. Analysts Kristin Langrill, Ann Sigsby, and Chad Groenhout earned SCIP Certification from the Strategic & Competitive Intelligence Professionals (SCIP).

Competitive Intelligence 40

Competitive Intelligence Market Research Marketing Research SCIP 40

Netbasequid

JUNE 8, 2022

A competitive audit is the part of the competitive intelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.

Competitive 98

Competitive Benchmarking Analysis SCIP 98

Netbasequid

JULY 18, 2022

And this was clear in a recent webinar hosted by SCIP as two NetBase Quid data experts, Alexis Nigro and Harvey Ranola, walked the audience through enriching their market research with deep-level data analysis. Using this process, the client can anticipate the moves made by their competition. Fortunately, there is a way.

SCIP 98

SCIP Competitive Intelligence Matrix Market Research 98

Netbasequid

AUGUST 2, 2021

When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. Nurturing the discovery phase mindset.

Competitive Intelligence 98

Competitive Intelligence Competitive Intelligence Intelligence 98

Owler

FEBRUARY 2, 2022

What is Competitive Intelligence? Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. How can I increase my share of this market?

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

SCIP

JULY 19, 2021

positions in the market. Uncover competitive weaknesses and opportunities to exploit. JULY 28 - Hear about new ways to get value from your SCIP membership in our latest Town Hall, with new Chair Jay Nakagawa. Senior Director, CI & Market Research at Editas Medicine (Massachusetts). Visit the SCIP Career Center.

Competitor Analysis 52

Competitor Analysis Analysis SCIP Competitive Intelligence 52

SCIP

OCTOBER 18, 2021

New SCIP IntelliCast episode: Cyber Criminals, Biased AI & Autonomous Rockets: Things That Go Bump i. Upcoming SCIP events. Build a Lean Competitive Intelligence Function (Nov. Competitive Enablement Summit. Competitive Enablement Summit. New CI jobs on SCIP career center. TRAINING & CERTIFICATION.

Counterintelligence 52

Counterintelligence SCIP Competitive Intelligence Win 52

Netbasequid

FEBRUARY 3, 2022

In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. Perform competitive market research.

Competitor Analysis 105

Competitor Analysis Analysis Competitive Intelligence Competitive 105

Evalueserve

NOVEMBER 11, 2020

Whether you’re in the planning stage or are full throttle into your competitive intelligence strategy, SCIP’s IntelliCon Virtual Conference is the premier place to learn how to take your intelligence to the next level. First, why competitive intelligence? Let’s be clear; competition is a good thing.

SCIP 52

SCIP Competitive Intelligence Alliance Competitive Landscape 52