Alpha Sense BI

APRIL 3, 2024

Customer Base In some cases, the target customer profile for this market may be obvious (i.e. even before starting research on CGM, we likely know that these products are intended to serve people with diabetes). We’ll cover this workflow more in depth in the next section.

Analysis 52

Analysis SWOT Marketing Marketing 52

Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Market Intelligence Market research deals specifically with your company, marketing strategy, and product line.

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

ATTEST

JUNE 19, 2023

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape. Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

ATTEST

JUNE 19, 2023

No matter how great your gut feeling is, don’t try to find your competitive advantage based on intuition alone. The same goes for finding your way in your competitive landscape. Here we’ll talk about approaching competitive analysis a little differently, by using competition mapping.

Competitive 52

Competitive Competitor Analysis Competitive Landscape Analysis 52

Alpha Sense BI

JUNE 23, 2023

For tech companies wanting to stay competitive in the current economic climate, market research is imperative. It enables companies to understand the market and competitive landscape, stay informed on competitors’ moves, and track rapidly evolving consumer preferences.

Market Research 52

Market Research Marketing Research Research Marketing 52

Alpha Sense BI

MARCH 28, 2023

These first-hand perspectives are a critical addition to the secondary research that most professionals rely on in their market research, landscaping, and monitoring. This primary research is a crucial complement to the secondary research sources most professionals traditionally rely on.

Value Chain 52

Value Chain Biotech Research Pharmaceutical 52