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How to Utilize Secondary Market Research

Netbasequid

In a previous post, we touched on secondary market research, but didn’t go into depth. Our other post focused on primary market research––including what it is, the methods used, and both the advantages and disadvantages of using it as a data source. What is Secondary Market Research?

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10 Types of Market Research To Power Your Marketing

Netbasequid

There are many types of market research available to brands – and some are more effective than others. We’ve listed the top ten market research types and methods here to help you decide which is best for you! Global revenue of the market research industry exceeded 73.4 billion U.S. Observation. Experiments.

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AI Market Expected to Post Unparalleled Growth in Pandemic Era

ArchIntel

Competition in the industry is seen to expand in conformity with the expected rise in AI spending. It will be up to the competitive intelligence professionals in each firm to provide the insights needed to exploit the windfall opportunities. Executive Profile: Deb Miedema, Head of Competitive Intelligence, Technical Adviser at Google.