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New CI Magazine article - Big Data Can Boost the Value of CI

SCIP

The massive investment in big data could be much better served by being more oriented to better understanding the external business environment. Help SCIP Shape the Future! Take a few minutes to share your opinion , and you can win one of 5 Amazon gift cards! (To 3 ALL NEW ways to use SCIP. READ THE ARTICLE.

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Competitive Intel: A Complete Definition and Guide

Netbasequid

And the fuel for these leaps and strides is competitive intel, which influences business strategy. It offers intimate knowledge of your market, which is crucial to your longevity as a business, regardless of vertical. During a 2021 NetBase Quid LIVE event , Cam Mackey, CEO for SCIP, shared a few tips with the audience.