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Skills needed for working in competitive intelligence

Aqute Intelligence

Are you interested in a career in competitive intelligence? The industry is constantly growing as organisations recognise the value of mapping the competitive landscape, and quantifying the threats and opportunities presented by rivals. The prevalence of digital research tools may have accelerated the boom in this field.

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Opportunities and Risks Confront Highly Competitive US Transportation and Logistics Industry

ArchIntel

Included in her responsibilities for UPS today is the synthesis of user research, competitor analysis, market insights and customer feedback into plans for future product enhancements. Kinzer also directs global situational assessments, large-scale market modeling and competitive landscape research, according to her LinkedIn profile.