Owler

FEBRUARY 2, 2022

Competitive intelligence is the practice of gathering, analyzing, and acting on information about your market, industry activity and disruptions, competitors, and their products/services. Business information and insights platforms can make competitive intelligence research much easier for you.

Competitive Intelligence 52

Competitive Intelligence Research Competitive Intelligence 52

Netbasequid

JUNE 8, 2022

A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries. The following are some good reasons why companies conduct competitive audits – and why you should too: To establish benchmarks. Benchmarks help businesses set SMART marketing goals and predict their own performance.

Competitive 98

Competitive Benchmarking Analysis SCIP 98

Netbasequid

MARCH 8, 2023

Primarily, competitive analysis should help you gain more market share, meaning you have to take it from the competition. Competitive analysis shouldn’t be confused with competitive market research, which studies the competitive landscape rather than focusing on a single competitor.

Analysis 98

Analysis Competitive Intellectual Property Competitive Landscape 98