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Why Companies Need Competitive Intelligence Software and How to Choose the Right One

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Competitive intelligence software equips businesses with the tools and insights to navigate a highly competitive market. By leveraging comprehensive data and actionable intelligence about competitors, companies can make well-informed decisions, anticipate market trends, and gain a competitive edge.

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What is a Competitive Analysis? 2023 Guide

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We will take you through the process so that by the time you’re done reading this guide, you will be ready to conduct a competitive analysis more efficiently than most. There’s a Market-Based View (MBV) economic theory that sees market conditions as the primary strength for competitive businesses.

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Crucial Competitor Tracking Tips & Ideas

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Whether your brand is a novice in business intelligence or a seasoned player, competitor tracking is crucial for gaining comprehensive market intelligence. If your brand underestimates its competition or relies on flawed information, it cannot establish dominance in the market.