Battlecard Competitive Landscape Research SCIP 
Netbasequid
JANUARY 27, 2022
And the fuel for these leaps and strides is competitive intel, which influences business strategy. What is Competitive Intel? During a 2021 NetBase Quid LIVE event , Cam Mackey, CEO for SCIP, shared a few tips with the audience. Strategy: What is the proper approach to competitive intel?
Markets and Markets
JULY 22, 2020
Creating a competitive intelligence (CI) plan can be daunting, even for experienced CI professionals. In Crayon’s SCIP report, it was found that 95% of CI professionals struggled with at least one of the following areas –. Gathering all the competitive data you need on time. Every task comes with its own set of challenges.
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