Analysis Competitive Market Research SCIP 
SCIP
MAY 10, 2024
WORKSHOP ALERT FOUNDATIONS OF WAR GAMING Don't drive blind in today's competitive world. Join the workshop to learn how war games can help you understand market dynamics and make informed decisions. Hearing from you will allow us to further enhance our services to better serve the SCIP member community.
Netbasequid
APRIL 12, 2023
It’s what the best performers do: According to Emerald , 90 percent of Fortune 500 companies use competitive intelligence to gain an edge over their competitors. A competitive analysis will tell you all you need to know about your competitor’s activities and performance and help you identify hidden opportunities and mitigate emerging threats.
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Netbasequid
MARCH 8, 2023
Learn how to mind the other’s business like a pro with this detailed guide to competitive analysis. What is a Competitive Analysis? Competitive analysis is the comprehensive study of a competing brand to maintain a competitive footing.
SCIP
APRIL 25, 2024
WEBINAR ALERT DECREASING CHURN HOW TO USE WIN-LOSS ANALYSIS TO EFFECTIVELY DRIVE NET RETENTION In an uncertain economy, companies must leverage win-loss analysis and churn/stay interviews to understand customer pain points for retention and growth.
Netbasequid
FEBRUARY 3, 2022
In a previous post, we talked about competitive intelligence and its benefits, strategy, as well as examples of information that can be analyzed to yield insights. One component of competitive intelligence is having a competitor analysis template to inform your efforts. What is Competitor Analysis? Stay tuned!
Netbasequid
AUGUST 2, 2021
When it comes to understanding your industry and the competitive environment within it, data analytics and social listening tools are your best defense against a crowded market. In a nutshell, SCIP is the world’s leading non-profit organization committed to CI education and certification. Nurturing the discovery phase mindset.
Netbasequid
JUNE 8, 2022
A competitive audit is the part of the competitive intelligence process that seeks to better understand the competition and compare a brand to its peers. Why Companies Must Have Competitive Audits. A study conducted by Crayon and SCIP shows that competition is becoming stiffer across most industries.
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